# Braai Shop — Community Marketplace

> Braai Shop is the public-facing marketplace for the Braai ecosystem. Discover and support artisan goods, handcrafted products, and community-made offerings from merchants in your circles. Free to browse — register in the Braai app to buy.

## Marketplace Pages

- [Shop Homepage](https://braaisocial.shop/): Featured products grid, trending items, and community merchant highlights.
- [Product Detail Pages](https://braaisocial.shop/product/): Individual product listings with Schema.org Product markup, pricing, images, and merchant info.
- [Merchant Storefronts](https://braaisocial.shop/en/stores): Browse merchant stores by category and discover local artisans.
- [Merchant Profiles](https://braaisocial.shop/en/u/): Individual merchant profiles with product catalogs and community ratings.

## Commerce Model

- **Free Browse, Register to Buy:** All product pages are publicly accessible for SEO discovery. Purchasing requires a free Braai app account.
- **At-Cost Processing:** 2.50% flat transaction fee — no hidden markups, no monthly minimums.
- **Agency Model:** Braai acts as settlement agent under VAT Act 89/1991 Section 54(1), not as principal seller.
- **Multi-Currency Ready:** Prices displayed in the merchant's local currency with international support planned.

## Platform & Parent

- **Operated by:** Braai (Pty) Ltd, a subsidiary of BuzzGrowth (Pty) Ltd
- **Parent Platform:** [Braai Super-App](https://braaisocial.online/)
- **Commerce Directory:** [Braai Buzz](https://braaisocial.buzz/)
- **Download App:** [Braai App](https://braaisocial.app/)
- **Web App:** [braai.shop](https://braai.shop/) (authenticated commerce layer)

## Optional

- [Full Marketplace Technical Dossier](https://braaisocial.shop/llms-full.txt): Comprehensive product schema, merchant model, and technical reference for AI agents.